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Tuesday, January 23, 2018
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ABOUT


On Tuesday, January 23, The Washington Post will bring together top journalists, media scholars and thought leaders to discuss how Americans view the media’s role in our modern democracy.

 

The event will build on a survey of more than 19,000 adults in the United States, conducted by Gallup, Inc. and the John S. and James L. Knight Foundation, that reveals the most comprehensive picture to date of Americans' usage and attitudes toward the media. The program will explore:

 

• What makes people trust some news sources and see others as fake?

• The debate about regulating online digital and social media platforms.

• Can the concept of a neutral press survive in an era of hyper-partisanship?


TOPICS

Precision Medicine

A discussion about how medical practices and procedures are being tailored to fit patients based on genetics, environment, and lifestyle.

Genetics Research

How DNA sequencing and advances in genetics research are promoting more efficient prevention, detection and treatment options for patients with inherited diseases.

Emerging Technologies

A look at how emerging technologies such as artificial intelligence, drones, wearables, health apps, and more are being integrated into the health and medicine fields.

Public Health

A wide-ranging, future-focused discussion dissecting the biggest public health crises facing the nation and the world.

SPEAKERS

Bret Baier

Chief Political Anchor, Fox News


Stephen Hayes

Editor-in-chief, The Weekly Standard


Indira Lakshmanan

Newmark Chair in Journalism Ethics, The Poynter Institute, and Columnist, The Boston Globe


Frank Newport

Editor-In-Chief, Gallup, Inc.


Nuala O’Connor

President and CEO, Center for Democracy & Technology


Jennifer Preston

Vice President, Journalism,

John S. and James L. Knight Foundation


Jay Rosen

Professor of Journalism, New York University


April Ryan

White House Correspondent and Washington Bureau Chief, American Urban Radio Networks


Craig Silverman

Media Editor, Buzzfeed News


Judy Woodruff

Anchor and Managing Editor,

PBS NewsHour



EVENT INFORMATION

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Tuesday, January 23, 2018
Doors open: 9:00 am
Program: 9:30-11:00 am


The Washington Post Live Center
1301 K Street NW
Washington, D.C. 20071

 

Free to attend. Pre-registration is required.


The Washington Post is located near the McPherson Square Metro stop (Blue, Orange, and Silver lines.) 


The program will be streamed live for those who cannot attend in person at wapo.st/mediaviews. To register to receive a live stream notification click here.


For a full list of Washington Post Live programs click here.

 

PRESENTING SPONSOR

SUPPORTING SPONSOR

AGENDA

9:00 - 9:35 a.m. 

Addiction Crisis: A Nation Responds

A look at how the U.S. government and Congress are responding to the opioid epidemic. Senior elected officials will discuss what proposals are on the table and talk about the prospects for bipartisan action on Capitol Hill and in the states.

 

Sen. Ed Markey (D-Mass.), Member, U.S. Senate Committee on Commerce, Science and Transportation

Rep. Greg Walden (R-Ore.), Chairman, House Energy and Commerce Committee

Rep. Diana DeGette (D-Colo.), Chief Deputy Whip, House Democratic Caucus


Moderated by Mike DeBonis, Congressional Reporter, The Washington Post


9:35 - 10:05 a.m.

An Epidemic in America: Cause and Effect

An in-depth medical exploration of this public health crisis. Experts will discuss how doctors and prescription providers are looking at new approaches to prevent, treat, and break patterns of addiction in communities

across the country.


Dr. Leana Wen, Health Commissioner, Baltimore City

Dr. Andrew Kolodny, Co-Director of Opioid Policy Research, The Heller School for Social Policy And Management, Brandeis University


Moderated by Lenny Bernstein, Health and Medicine Reporter, The Washington Post


10:05 - 10:15 a.m. 

Battelle Sponsored Segment | Addressing Addiction: A Look at Medication Assisted Treatment

A discussion about medication assisted treatment strategies aimed at reducing the number of people developing addiction problems and treating those who become addicted.

 

Joe Berger, Vice President and General Manager, Health and Consumer Solutions, Battelle

Dr. Wilson Compton, Deputy Director of the National Institute on Drug Abuse (NIDA)


10:15 - 10:35 a.m.

Preventing Abuse: Seizing the Opportunity

A closer look at the challenges of addressing prescription drug abuse, including the development of abuse-deterrent formulations of opioid medications, non-opioid pain relief alternatives, and drugs that reverse the effects of overdoses.

 

Anne Pritchett, Vice President, Research and Policy, PhRMA

 

Interviewed by Lenny Bernstein, Health and Medicine Reporter, The Washington Post

10:40 - 11:00 a.m.

Coming Clean: Solutions for Combating Addiction

Former congressman Patrick J. Kennedy left behind a career in politics to focus on tackling addiction and mental health issues. Kennedy joins us to share his personal journey to sobriety and his latest efforts to combat the opioid crisis in America.


Patrick J. Kennedy, Member, White House Commission on Combating Drug Addiction and the Opioid Crisis; Former Member, U.S. House of Representatives (D-R.I.)

 

Interviewed by Mary Jordan, National Correspondent, The Washington Post

Speakers

Sir Richard Branson

Founder,
Virgin Group


Jonathan Capehart

Opinion Writer,

The Washington Post


Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


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